OTT (Over-The-Top) industry is currently on a boom all over the Indian subcontinent. India is presently one of the fastest-growing markets for OTT video, at a CAGR of 28.6%, and is expected to become the 6th largest OTT market by 2024 as per a PWC report. The growing popularity of OTT platforms has shown that entertainment has given rise to a new era. Indian audience has varied choices to...